Bought Media

Callout Extensions Creation

Service Logo

Effective PPC ads must clearly present the message, display a compelling call to action and be culturally and linguistically accurate. A native paid search specialist will create engaging and relevant call out extensions in the target language to enhance the visibility of your PPC campaign, based on the keywords and landing pages to be used in the campaign. You’ll receive a set callout extensions ready to be uploaded to your campaign.

Baidu Account Opening

Service Logo

In order to set up a PPC account with Baidu, you can work with us, who has an established relationship with the search engine to make the process as smooth as possible. We will translate and submit all necessary paperwork to Baidu and arrange the set-up of your Baidu PPC account, enabling you to run paid search campaigns on the most popular search engine in China. This process normally takes a week if all the documents would be provided on time. Baidu International started to charge every single account £130 per year annual service fee, it will be automatically deducted from the account balance every year.

Yandex MCB Campaign Creation

Service Logo

We will set up a MCB account for you on Yandex, enabling you to run display campaigns on the search result page of on the most popular search engine in Russia. 

Naver PPC Account Open and Setup

Service Logo

We will set up a PPC account for you on Naver, enabling you to run paid search campaigns on the most popular search engine in South Korea. We will provide you with the log in details in a PDF or Excel format.

Google AdWords Account Opening

Service Logo

We will set up a PPC account for you on Google, enabling you to run paid search campaigns on the most popular search engine in the world. Key details such as the currency and time zone cannot be changed once we have set up the account so please ensure that you provide accurate details. We will provide you with the log in details.

PPC Linguistic Campaign Health Check

Service Logo

When conducting an international PPC campaign, it is important that your ads are in your target language and also that they are linguistically accurate and culturally appropriate. A native specialist of your target language will combine their linguistic, cultural and PPC knowledge to analyse up to 1,000 elements of your PPC campaign and produce a report highlighting areas that need improving and recommendations for improvement.

PPC Strategic Audit

Service Logo

Understanding the strengths and weaknesses of your PPC ad groups will enable you to detect opportunities and improve the overall performance of your PPC activity. We will conduct an audit to identify the strengths and weaknesses of your ad groups and will produce recommendations on what you can improve, covering areas such as your keywords, site links, landing pages and budget. This audit covers the analysis of multiple ad groups (in the same language).

PPC Strategic and Linguistic Audit - Adgroup Level

Service Logo

In order for your PPC campaign to be successful, it is important that you assess its performance to learn what you can improve and that you ensure that it is run in your target language to help your target audience understand your message. We will conduct an audit to identify the strengths and weaknesses of your ad groups and will produce recommendations on what you can improve, covering areas such as your keywords, site links, landing pages and budget. We will also analyse your ads’ linguistic elements and produce a report highlighting areas that need improving and suggesting what they should say instead.

Keyword To Landing Page Relevance Recommendations

Service Logo

If your landing page is not relevant to your ad keywords then users will simply exit your website when they see that it does not match their search query, thereby losing you money from your PPC campaign. We will check your landing page’s relevance to its corresponding keywords, ad texts and ad groups, and will suggest alternative landing pages if possible. We will also make recommendations for landing pages if you are launching a new ad campaign.

PPC Text Ad Audit

Service Logo

Understanding how your PPC ad texts perform will enable you to detect opportunities and improve the overall success of your PPC activity. We will conduct an audit to identify the strengths and weaknesses of your ad texts and will produce recommendations on what you can improve, covering areas such as your keywords and budget. We will audit as many ads as you order.

PPC Image Ad Audit

Service Logo

Due to their rich, eye-catching nature, image ads should form an important part of your paid search advertising campaign. Understanding how your PPC image ads perform will enable you to detect opportunities and improve the overall success of your PPC activity. We will conduct an audit to identify the strengths and weaknesses of your image ads and will produce recommendations on what you can improve, covering areas such as your keywords and budget. We will audit as many ads as you order.

PPC Brand Adgroup Audit

Service Logo

Understanding the strengths and weaknesses of your PPC ad groups will enable you to detect opportunities and improve the overall performance of your PPC activity. We will conduct an audit to identify the strengths and weaknesses of your ad groups and will produce recommendations on what you can improve, covering areas such as your keywords, site links, landing pages and budget. We will also review your PPC keywords, checking their relevance, identifying broad keywords, and providing alternative keyword suggestions to aid your PPC advertising campaign, as well as checking that they make sense in your target language. This audit includes the analysis of up to 6 ad texts and 50 keywords.

X