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Half of the top 10 brands were beer manufacturers
The ten most valuable brands in Latin America have been revealed in a report from BrandZ. It was found that of the top ten brands in the region, half were beer manufacturers. Top of the list was Skol which was valued at 7.8 billion US dollars, followed by Corona, which came ahead of third-placed telecom company TelCel. However, the retail sector was the fastest growing in the region, with a 20% growth in value over 2015, even though only one such brand appeared in the top 10.
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