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The benefits of community management
Social media channels are ideal platforms for like-minded people to come together to share ideas, challenges and solutions around a shared interest or brand. Amanda Nelson from Salesforce speaks to us about how developing a community, or joining an existing one, can help a business to strengthen its position in its industry and build relationships with customers, stakeholders and influencers. She talks about the role of the community manager, how to add value to a community and the opportunities this approach can bring.
Amanda is a conference speaker around the world, whilst also maintaining a successful career in Senior Management working in social media and content.
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