The Growing Role Of Content Marketing

Ann Handley joins us to talk content marketing!

How important is content marketing?

Ann Handley from MarketingProfs sits down with us to talk about the growing importance of content in marketing, which skills are vital to producing good content, and what marketers should be thinking about next.

Find out more about:

  • The history of the B2B Forum event
  • Why it stands out against other conferences

Ann Handley is a renowned author and veteran of creating and managing digital content. A Wall Street Journal bestselling author, keynote speaker, and CCO of MarketProfs, Ann is a digital marketing industry expert.

Learn How To Optimise Your Content

Webcertain.TV speaks to experts in every digital marketing domain. With Catch-up TV you can view the archive and view the programmes broadcast on the Webcertain.TV channel. The archive contains every programme ever broadcast.
Select Country