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How important is content marketing?
Ann Handley from MarketingProfs sits down with us to talk about the growing importance of content in marketing, which skills are vital to producing good content, and what marketers should be thinking about next.
Find out more about:
- The history of the B2B Forum event
- Why it stands out against other conferences
Ann Handley is a renowned author and veteran of creating and managing digital content. A Wall Street Journal bestselling author, keynote speaker, and CCO of MarketProfs, Ann is a digital marketing industry expert.
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