Best Ways To Reach Affluent Consumers In Asia Pacific

Social media and video sites are top destinations for affluents

Research by Ipsos has revealed that social media and online video sites are the best media to reach affluent consumers in the Asia Pacific region. Looking at the top earners in 10 Asia Pacific countries, the study found that 65% of women and 63% of men used social media sites and 63% of women and 62% of men used online video sites. Around 5 in 10 watched live TV online and about 4 in 10 read online newspapers. Online magazines were less popular, being read by only around 3 in 10 affluent individuals in the Asia Pacific region. 

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of eye you know.
error
error
error
Select Country
error
error
X